THE NEW MATEUS EXPRESSIONS

door | 20 mrt 2014 | Internationaal, Nieuws

MATEUS

A new tasting experience from Mateus. Imagine the innovative blend of an indigenous Portuguese grape variety with an international variety. Look no further than the ground-breaking Mateus range, Mateus Expressions, which promises to offer consumers new tasting experiences. 

Mateus is a household name with consumers worldwide who trust this well-known wine producer to offer the style they enjoy and the quality and value they expect.

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Now, with the aim of attracting new consumers, as well as retaining loyal Mateus drinkers who recognise and trust the Mateus brand and portfolio, Mateus is launching something completely new: Mateus Expressions, a range of four wines which combine indigenous Portuguese and international varietals.

The Mateus brand was first developed in 1942 by Sogrape, Portugal’s leading family-owned fine wine company. Their first wine ever launched was Mateus Rosé, a completely new style and a major innovation in the wine world at the time. Mateus rapidly became a consumer favourite around the world, and it has held this position for over 70 years. Mateus Expressions is the latest development from this dynamic brand, delivering completely new blends and offering consumers refreshing rosé and white wine styles, presented in clear Bordeaux shaped bottles with a contemporary label design.

Mateus Expressions is the marriage of grape varieties: Baga, Maria Gomes and Aragonez, with Muscat, Chardonnay, Shiraz and Zinfandel. At a time when grape varieties are acquiring increasing focus and importance, Mateus has risen to the challenge of marrying the renowned profiles of international grape varieties with the complexity and originality of Portuguese varieties. The outcome, is innovation. Mateus has the capacity to surprise by creating new tasting experiences that are as appealing as their core portfolio of light and fresh wines. For additional information please contact: joana.pais@sogrape.pt +351 22 785 03 00 BE RESPONSIBLE. DRINK IN MODERATION.

Mateus Expressions offers four different wines with four very original profiles”, comments Paula Araújo, Global Brand Coordinator. “The international grape varieties provide well-known flavours enjoyed all over the world, whereas Portuguese varieties provide each wine with a unique and distinct character, revealing a different way of enjoying Mateus.”

Mateus Baga and Muscat is a blush pink-coloured medium dry wine with distinctive floral notes and hints of tropical fruit and a Fragrantly Fresh finish. Mateus Baga and Shiraz has an attractive rosy-raspberry colour and is an intense wine, with fresh aromas of raspberry and cherry with a Delightfully Dry finish. Mateus Aragonez and Zinfandel has a beautiful salmon-rosé colour and is a medium sweet wine with rich summer berries bouquet, a delicate fresh palate and a Fabulously Fruity finish. Finally, Mateus Maria Gomes and Chardonnay has a citrus hue and is a dry wine with bright aromas of tropical fruits with a round and Divinely Delicate finish.

Loyal to the spirit of the brand, these are wines for any occasion, as an aperitif or to accompany light meals, whenever one’s preference is for a light, relaxed and delicious choice.

All wines are going to be presented at the ProWein Trade Fair – as from 23rd March – at Sogrape’s stand (Hall 2 Stand A10).